Blog
Staying competitive means continuously improving your skills and business strategies. Here you’ll find exclusive insights for photographers, creative directors, and all types of creatives who want to sharpen their craft and grow their business.
Whether you’re looking to improve your photography techniques, boost your brand visibility, or stay on top of industry trends, this practical, actionable advice is based on years of experience working with leading brands and publications.
From expert business strategies and marketing tips to creative inspiration and photography skills, this blog gives you the tools you need to succeed in the competitive photography and creative industries.
How to Learn the Secret to Sales
Across from my desk sits a bookshelf. Well, to be honest it is only part of a book shelf as it is one of those filing cabinets with a hutch on top giving me 3 shelves to store some books. You see my wife did not let me try to squeeze an additional bookshelf into my...
Why Your Business is NOT Growing?
Simply put, IT IS YOUR MARKETING! All the hard work, hustle and grind cannot save you if your marketing strategy is broken. Your business needs to be seen and be relevant to the right people, otherwise you will remain stuck on the hamster wheel trying to break out. We...
3 Ways to Close Digital Sales FASTER
How to close digital sales faster? USE URGENCY in your messaging. There are 3 ways you can use urgency to get customers to act now versus wait till later (which later, or someday never seem to come!) 1. Limit time available: Limited time offers! 2. Limit quantity...
Get Yourself Featured on My Podcast!
I am looking for NEW GUESTS to be featured on my top charting podcast BEYOND THE IMAGE! This is a huge opportunity to grow your brand awareness and credibility. HOW TO APPLY 1. Subscribe to the podcast (wherever you get your shows) 2. Leave a 5 Star review if you have...
What Worked for These Entrepreneurs
Success leaves clues! Learn what these entrepreneurs did to scale their business! CLICK TO WATCH ALL OF THE VIDEOS James Patrick IG @JPatrickPhoto JamesParick.com
Do You Deserve to Get Published?
"Do I deserve to get published?" or "Do I have what it takes to get published?" I am faced with these questions just as much as "How do I get published?" The two biggest misconceptions about getting published are 1) You have to be a celebrity NOT TRUE! I've...
How Low Ticket Offers Can Increase Your Revenue
Offering your prospective clients lower ticket offerings is a phenomenal way to boost your sales - but not in the direct way you may be thinking. What is a low ticket offer? A low ticket offer is a product that is sold at a lower investment to the client, typically...
How to Target the Ideal Customer
You and your brand cannot be for everyone. By trying to market yourself and your services to a general audience you are just going to end up watering down your message and not appealing to anyone. The more specific you can get in your targeting, the better, I...
I’m an Impostor
My name is James Patrick and I am an IMPOSTOR! What do I mean by that? I had no idea how to be a photographer until I picked up a camera and started making imagery and over nearly two decades I’ve photographed more than 500 magazine covers. I had no idea how to be an...