Blog
Staying competitive means continuously improving your skills and business strategies. Here you’ll find exclusive insights for photographers, creative directors, and all types of creatives who want to sharpen their craft and grow their business.
Whether you’re looking to improve your photography techniques, boost your brand visibility, or stay on top of industry trends, this practical, actionable advice is based on years of experience working with leading brands and publications.
From expert business strategies and marketing tips to creative inspiration and photography skills, this blog gives you the tools you need to succeed in the competitive photography and creative industries.
How photographers can mislead models
Long before I ever picked up a camera my medium was in words. From writing short stories to read to my family as a child to news articles for a newspaper as a young adult – it has played a significant role in my life. Working in marketing for the better part of a...
An interesting question I offer to you
In having a conversation with a friend and colleague this week we posed each other a fascinating question that I will now offer to you. HOW MUCH MONEY WOULD IT TAKE FOR YOU TO STOP DOING WHAT YOU DO? For example, is $100 enough to get you to walk away from your blog...
Schmooze to lose business
Schmoozing runs quite the wide gamut. On the one side there are very casual and practically harmless comments or actions which can potentially result in the other party feeling good about themselves or perhaps even slightly open the door of trust. The other end of the...
Don’t get lost in being busy
"Don't mistake activity with achievement." - John Wooden We, as entrepreneurs, solopreneurs, micropreneurs and so on, run the ever present and extremely dangerous risk of being lost in endless piles of being busy but not ever achieving anything. It is continuing to...
The Future in Print Media: An Online Perspective
A month ago I released my first of what will be a series of articles that explore, interpret and discuss the future of print in our industry and beyond. The first article (which you can read here) detailed my background within the print industry as well as shared the...
Hearing “no”
I started my week off on Monday morning with a pair of pitch ideas to two separate magazines. The response back from the publications; "no." I was then checking on availability from my team members on a project and the response back was; "no." I had contacted payroll...
Deceivers Beware
For those reading, I encourage you to memorize the following expression: caveat venditor. I first discovered the term from Daniel Pink’s latest book To Sell is Human; which if you have not yet picked up – do. In the book, Pink dives into an extremely important shift...
Who are you hiring?
Perhaps you are hiring a waiter or waitress. They take your order, they process it and they deliver the final product or service back to you. Since they take no effort in the creation of it, they have no invested interest in the outcome. Sure; they may take down your...
The Revealing Truth on Showing Skin
A portfolio is the single most important tool in a talent’s pursuit of their modeling goals. Developing a successfully marketable portfolio requires an ongoing discipline of crafting representative images and then getting those images seen by the right people in hopes...