Blog
Staying competitive means continuously improving your skills and business strategies. Here you’ll find exclusive insights for photographers, creative directors, and all types of creatives who want to sharpen their craft and grow their business.
Whether you’re looking to improve your photography techniques, boost your brand visibility, or stay on top of industry trends, this practical, actionable advice is based on years of experience working with leading brands and publications.
From expert business strategies and marketing tips to creative inspiration and photography skills, this blog gives you the tools you need to succeed in the competitive photography and creative industries.
Who are you hiring?
Perhaps you are hiring a waiter or waitress. They take your order, they process it and they deliver the final product or service back to you. Since they take no effort in the creation of it, they have no invested interest in the outcome. Sure; they may take down your...
The Revealing Truth on Showing Skin
A portfolio is the single most important tool in a talent’s pursuit of their modeling goals. Developing a successfully marketable portfolio requires an ongoing discipline of crafting representative images and then getting those images seen by the right people in hopes...
Resourceful Reading List Part 3
Back in 2011 I shared my first resourceful reading list as I often get questioned on which books I pull my business influences from. Being an extremely voracious reader I continued in 2012 with a sequel article. And not slowing down with books I’m devouring here is my...
July 2013 Featured Talent Kiya Knight
Not too long ago I first had the opportunity to meet and photograph Kiya Knight for a cover and spread of Scottsdale Health Magazine. She had such a strong and positive energy on set as well as fantastic and inspiring back story. I've since had the opportunity to work...
The Future in Print Media
Recent news of Robert Kennedy Publishing closing its doors and thus ending (for now) the release of magazines such as Oxygen, Clean Eating and Reps has spread throughout the fitness arena via Facebook, Twitter and LinkedIn. The rapid fervor of posts has included an...
What You Call Yourself
For years when people asked me, “so what do you do?” I froze. Lacking confidence that I had the right to so boldly claim that I was pursuing my passion in photography, I would often shy away for a safer response. “I work in marketing,” I would say. The answer...
The Wrong Reason to do Something
Many years ago I was asked to meet with a pair of college entrepreneurs who had an idea to create this "new" product. The catch was that this "new" product was identical to someone another client of mine had been doing for a few years. I took the meeting out of...
June 2013 Featured Talent Carla Warner
It was not more than a few months ago that I had the opportunity to first meet and work with fitness talent Carla Warner who has been making significant advancements into her passions in the fitness industry. Check out the interview below in which she details her...
The Worst Thing Just Happened!
One of my top goals in my career is to be represented by a photo agency. I broke ground on this goal by creating a list of several agencies and agents that have amazing rosters of photographers. They have proven track records of marketing these artists to some of the...