Blog
Deconstructing an Award
Saturday night I attended the annual ADDY® Award ceremony hosted by the local chapter of the American Advertising Federation. Over the course of a few hours a plethora of advertising awards were handed out in just about every category imaginable from design collateral...
February 2013 Featured Talent Jaime Michelle
Jaime Michelle is one of those talents with constant positive energy and drive. We first had the opportunity to work together in 2011 and have continued with several various photo projects since. With her launch of a new fitness project I wanted to take the chance to...
A new season and some other goodies
Myself along with the rest of The Pro Exposure team are proud to announce the launch of our second season of the podcast with our interview of fitness talent, personal trainer and business owner Felicia Romero! You can listen to the new episode here as Felicia shares...
A Departure, a New Beginning and Lessons Learned from Dad
Wearing multiple hats has been a status quo of mine dating back to when I was a college student who was also working as a photo editor of two small publications simultaneously. This trend continued into my senior year and post college where I balanced my life and...
January 2013 Featured Talents Kim Miller and Shannon Dougherty
Since I got involved in the health and fitness industry there have been a few talents that I've had the pleasure of working with very consistently over the course of several years. Kim Miller and Shannon Dougherty are two such talents who have combined their passions...
How I did in 2012; the good, the bad, the ugly
First off I wanted to make sure I thanked my regular reader and good friend Sonia Gonzales (owner of eCommerce Linx) for reminding me that I was late in posting my annual review! For those that know me, you are aware that I keep extremely copious notes and records for...
Deconstructing Deniability
I recently joked with my friends that the best day to go to the gym is December 31st and the worst day to go to the gym is January 1st. This morning on my New Year's workout, I am not sure I've ever seen the gym so busy. A plethora of new faces eager to get started on...
Something for nothing
I received an e-mail over the weekend which said (and this is a direct copy and paste without edit) “do you think you could connect me to the magazines you are working with? I could use some help in the industry.” This message came from a talent that I’ve never worked...
A mile by mile journey to the finish line
I’m sitting in my office sipping my hot coffee. Not because I need to wake up, but more so I am trying to warm up. You see, I have an ice pack wrapped around my left knee, I have one under my right thigh and one resting underneath my right foot. Just 24-hours prior to...