Blog
Staying competitive means continuously improving your skills and business strategies. Here you’ll find exclusive insights for photographers, creative directors, and all types of creatives who want to sharpen their craft and grow their business.
Whether you’re looking to improve your photography techniques, boost your brand visibility, or stay on top of industry trends, this practical, actionable advice is based on years of experience working with leading brands and publications.
From expert business strategies and marketing tips to creative inspiration and photography skills, this blog gives you the tools you need to succeed in the competitive photography and creative industries.
Creativity Through Exhaustion
The past few weeks were exhausting (to put it mildly). I was traveling on photo shoots for five days, got to then go home for two days - which was enough time to wash clothes, play with the dog, post some galleries up for clients and then it was back on the road for...
The Business of Appearances
The fitness industry, like many other talent industries, has been consumed with what I call the business of appearances. The primary focus of many is to grow and enhance their appearance of being popular, successful, sought-after and so on - as opposed to actually...
How to Treat Each Project
It was 12:22 the night before a photo shoot when a text message came through on my phone. Fortunately for all parties involved I ad left the phone in another room while I was sleeping, but the following morning I saw the text. "I'm drunk. And prob will show up drunk...
Photographer or Publicist
SPECIAL NOTE: If you have not yet seen, I just launched the new e-book Fit Model Guide which is available at www.fitmodelguide.com and covers all you need to now about getting published in the health and fitness industry. There is a section in there covering what...
How to get published in the fitness industry
After two years in the making, internationally-published fitness photographer James Patrick reveals all in this new guide on what you need to know to develop and market your brand to magazines, build relationships with the media and get published in the fitness...
The “Success” Hangover
Important Note: We are just a few days away from the launch of the new e-book I wrote. Stay tuned for details on how to purchase! For some, the biggest goal they have is to win a fitness competition. If they do, the day after they are left with this confusing and...
What is Acceptable to Ask
QUICK IMPORTANT NOTE: The e-book I've been mentioning over the last few months is no complete! Stay tuned as it will be released in just a week! I received an e-mail from a young male fitness talent. He expressed zero interest in booking my team and I for a photo...
Fight Being Comfortable
At the end of 2013 I was doing my annual review and I took a moment to look back at the work I had created in the past 12 months. A chill creeped up my spine. I realized - looking at my work from a bird's eye view that I was keeping it fairly safe. Meaning I was...
Checking Agency Background Before Representation
In response to a recent casting call we put out, I received a message from a person claiming to be a local talent agent here in Arizona. They wanted me to check out their agency, the talent they had to offer and hopefully hire one of their models for my project....