Blog

Staying competitive means continuously improving your skills and business strategies. Here you’ll find exclusive insights for photographers, creative directors, and all types of creatives who want to sharpen their craft and grow their business.

Whether you’re looking to improve your photography techniques, boost your brand visibility, or stay on top of industry trends, this practical, actionable advice is based on years of experience working with leading brands and publications.

From expert business strategies and marketing tips to creative inspiration and photography skills, this blog gives you the tools you need to succeed in the competitive photography and creative industries.

The Seven Deadly Sins of Pitching

Ego (also known as Pride) When you pitch and you focus more on yourself instead of caring about what is important to the magazine, their staff and their readers. This occurs when your pitch is entirely self-focused as opposed to relating it to why it matters to the...

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Strengthen 10 Relationships

Action item for you to do this week, and it should only take a week. Step one, write down 10 clients you have worked with in the left hand side of a piece of paper. Step two, next to each client, then write down something you could do to strengthen your relationship...

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Earning Your Good Word

Have we at James Patrick Photography served you well? Since I launched James Patrick Photography I’ve truly been privileged to be able to work with so many fantastic clients. What truly fueled my business the most have been the gracious referrals from our clients to...

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How Fraudulent Talents Impact Us

I went to school for many years to learn how to be a journalist. From the age of about 15 on up to when I graduated college I learned not just about writing, but interviewing, editing, designing and more. Outside of classes I interned for local newspapers and even...

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