Blog

Staying competitive means continuously improving your skills and business strategies. Here you’ll find exclusive insights for photographers, creative directors, and all types of creatives who want to sharpen their craft and grow their business.

Whether you’re looking to improve your photography techniques, boost your brand visibility, or stay on top of industry trends, this practical, actionable advice is based on years of experience working with leading brands and publications.

From expert business strategies and marketing tips to creative inspiration and photography skills, this blog gives you the tools you need to succeed in the competitive photography and creative industries.

When I Lost the Championship

A number of years ago I managed co-ed recreational softball team for a company I did marketing for. Our first year in the league we played in the lowest level the City leagues had to offer. It was our first year and we had no gauge to measure our abilities, or lack...

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Callie Bundy at FITposium 2016

Callie Bundy, fitness talent and the editor in chief of Fitness RX for Women online will be at FITposium 2016. She will be discussing both her career as a model including her viral videos and appearance on ESPN’s Sportscenter as well as her latest role as an online...

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What Fast Food Can Teach Us

Contrast your choices when you are in the mood for a burger. There is the gourmet burger joint that is maybe a thirty-minute drive from your place. The food is outstanding with locally sourced beef and veggies and great chefs in the kitchen that have never...

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Can’t Bank on Repeat Business

Running a business is tricky for innumerable reasons – but one of the main ones is that it is nearly impossible to rely entirely on repeat and regular business.   I used to run the marketing department for a professional service company and when I started our...

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You’re Not Lucky

In the 14 years I’ve been attempting to grow a career in photography, I’ve never particularly been lucky. In fact it has often felt like the complete opposite. From an outsider perspective it appears that others have had it far easier than me. Of course that is not...

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Jessie Hilgenberg is Coming

Jessie Hilgenberg will be presenting at FITposium 2016 on October 1, 2016. Get your tickets now at www.FITposium.com to learn how to establish, marketing and profit from your brand in the fitness industry. Jessie Hilgenberg is the creator of JESSIE'S GIRLS and the...

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