Blog
Staying competitive means continuously improving your skills and business strategies. Here you’ll find exclusive insights for photographers, creative directors, and all types of creatives who want to sharpen their craft and grow their business.
Whether you’re looking to improve your photography techniques, boost your brand visibility, or stay on top of industry trends, this practical, actionable advice is based on years of experience working with leading brands and publications.
From expert business strategies and marketing tips to creative inspiration and photography skills, this blog gives you the tools you need to succeed in the competitive photography and creative industries.
What I Say To Those Who Can’t Afford Me
In a given week I may have 4-5 people reach out to me to inquire about rates to book a session with my team and myself. I want to be clear, when this happens, I feel honored. I’ve worked extremely hard for the past 15 years to build up my brand and my work to a level...
Behind the Scenes: Golf Magazine Photo Shoot
Back in may I received a message from the photo editor at Golf Magazine, Jesse Reiter, with an idea for a conceptual shoot for an upcoming issue of the publication. The vision was to blend together a golfer with a Navy Seal. Think of a Navy Seal slowly coming up out...
FITposium 2017 Nearly Sold Out
The FITposium 2017 conference happening October 20-21 in Phoenix, Arizona is nearly sold out! Don't miss your opportunity to learn how to take your passion for fitness and actually turn it into a profitable profession! You will learn from speakers such as Erin Stern,...
New Site & New Look
I am so proud to announce that the new JamesPatrick.com website is now live! You can head over to check out our new galleries, look and feel for the site. Please let me know how you think everything turned out and as always, thank you for your support! James Patrick...
Should Models Pay to be on Magazine Covers Part 3 of 3
III. DECEPTIVE ADVERTISING AND PAYING FOR COVERS The FTC has issued an enforcement policy on deceptively formatted advertisements to attempt and combat “unfair or deceptive acts or practices affecting commerce.” The 16-page policy comes down to one simple rule;...
Should Models Pay to be on Magazine Covers Part 2 of 3
II. THE DIFFERENCE BETWEEN EDITORIAL AND ADVERTISING It is important to distinguish the difference and variance between editorial content and advertising content. Editorial content and news content is actual content developed and created to inform, inspire or...
Should Models Pay to be on a Magazine Cover Part 1 of 3
I. BACKGROUND & THE DIVIDE “The media and the public are supposed to be on the same side. The media, when it’s functioning properly, protects the public against marketers and their ceaseless attempts to trick people into buying things. I’ve come to realize that...
Grow Your Career in the Fitness Industry
On October 20-21, 2017 we are bringing together more than 20 key presenters in the health and fitness industry to speak at FITposium 2017 in Phoenix, Arizona. The two-day conference will educate attendees with everything they need to know to establish a brand, market...
The Catalyst and Consequences of Change – Part 3 of 3
Two weeks ago we discussed a project manager who changed how they built relationships with clients and consequences they faced as a result but the ended success they did. Last week I told you about a professor who changed how they approached education and the...